The event took place in Vinci, at the historic headquarters of Borgioli shoe factory, where the visitors had the opportunity to visit the museum Casa Borgioli, the place where the testimonies of the birth and the history of the shoe factory are cherished, as well as old machinery used to produce the shoes.

Spring Summer 2023 collection

The artisans of Fratelli Borgioli have been working on this collection for months with the aim to transfer the “souls” of the shoe factory: craftsmanship, elegance, exclusivity and excellence.

As we always do, the skins were selected from the local producers of excellent quality, as well as the styles were developed with artisan manual details, the result of handmade heritage work handled down for generations.

The research of the colors reflects the seasonal trend that will guide the men fashon of the next year.

Let’s have a closer look to the collection presented during the event.

Light classic

The moccasins in French calfskin are hand antiqued with Leonardo patina which involves the discoloration of the leather and then the manual coloring using creams and waxes which give the shoe a “vintage” effect.

The models are unlined for maximum lightness and comfort during the hot season.

Summer loafer

Lovers of this comfortable and elegant shoes will be satisfied with the wide choice: from classic models to drive moccasins in suede and soft calfskin, with tassels or fringes.

New style offers are not few, such as suede loafers with flaps in marine style fabric. The models of this product line have a fold-on heel so that they can be easily transformed in sabot.

Woven styles

The line of slippers with manual threading is expanded and enriched with new proposals of models, materials and types of weaves; each product expresses attention to the design, details and shape of the shoes.

Rinascimento

The Event line has been completely renewed in this collection.

Oxford and derby shoes are made on pointed lasts with the usage of rich materials such as brocades, velvets and patent leather.

The elegant loafers are made on comfortable last without sacrificing the beauty. The materials, the colors and the accessories speak about luxury, opulence and comfort. The quilted inner sole and burgundy hand colored outer sole are the “must have” for all the styles of Rinascimento line.

The rebranding of Fratelli Borgioli

On this occasion, the rebranding project was also presented, which in recent months helped to create a new image of the Fratelli Borgioli brand.

The new coordinated image, in its many concepts, expresses the cornerstones of Fratelli Borgioli:

• the connection with the history and with the territory, Tuscany countryside, the place that has always been famous for knowledge and creativity;
• the exclusivity of the shoe meant as a masterpiece, the result of know how handled from generation to generation;
• the uniqueness of a shoe handcrafted in Italy according to ancient Tuscan artisan techniques;
• the value of Made in Italy product, made with the best raw materials.

Tuscan Genius is the claim associated to the brand to sum up its essence in two words. The new website, the social network and all the communication materials fully reflect the new concept.

To obtain more informations regarding the new SS 2023 collection and our products, please contact us.

L'articolo Fratelli Borgioli presents its Spring Summer 2023 collection proviene da Scarpe Da Uomo Artigianali Di Lusso Made in Italy Dal 1946.